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Six to One Offered Against Xandover

The Late, Lamented Sporting Life, Daily Newspaper of the Queen Mum

THE MOST FAVOURED daily reading material of the late Queen Mother, The Sporting Life did not survive into the twenty-first century, unlike the beloved former consort (who died 102 years of age in 2002). It was first printed in 1859, but through its 1886 acquisition of Bell’s Life in London, and Sporting Chronicle had a heritage dating back to 1822. Throughout the twentieth century, aside from being the racing newspaper of record, reading it gave a certain connotation of leisureliness, spiviness, or both. By the 1980s, it was thought the Life was getting a bit staid, and it was challenged when Sheikh Mohammed bin Rashid Al Maktoum founded the Racing Post as a daily competitor.

“The advent of the Racing Post in the 1980s was good for the Life,” Jamie Reid wrote after the older journal shut. “The old paper was in danger of becoming tired. What makes the Life’s closure so hard to take is that in the last few years it was better than ever.”

“The Post‘s editorial style was often a bit dry whereas the Life’s top writers… were clearly not good for you at all. They were basted in alcohol, toasted in tobacco and in constant desperate need of a winning tip.”

That the long tradition of The Sporting Life didn’t have to end is one of the more frustrating aspects: it was the Life’s owners, Trinity Mirror, that bought the Post in 1998 and decided to keep the title of the twelve-year-old paper instead of the one with one-hundred-and-forty-nine years of history behind it. Go figure.

Published at 4:48 pm on Sunday 26 September 2010. Categories: Errant Thoughts Frettecat Newspapers Tags: .
Comments

I googled the title of this article bc I was watching S3E6 of Jeeves and Wooster, imagine my surprise when that exact phrase popped up with the exact shot that inspired my search.

If you haven’t seen the show I highly recommend. Hugh Lowry and Stephen Frye at their best, I dare say.

Ian

— Ian 13 Jun 2024 6:15 pm
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