London, GB | Formerly of New York, Buenos Aires, Fife, and the Western Cape. | Saoránach d’Éirinn.

Cape Town’s New Way to Get Around

Over at Fascination Street, Brent Smith shows us the newly revealed branding for Cape Town’s new integrated rapid transit system: MyCiti. I’m not partlicularly impressed. Most of my fellow uitlanders will be forgiven for lacking an understanding of the stylised freehand letter ‘y’, which is rather tortured into representing an outline of Devil’s Peak, Tafelberg, and Lion’s Head. Mr. Smith diplomatically reserves judgement but I think they could’ve done better, although they could have done much worse.

Published at 8:03 pm on Sunday 9 May 2010. Categories: Cape Town Design Errant Thoughts South Africa Tags: , , .
Comments

I think the flourish to the right of the y looks a lot like the Cape Town government identity- itself a stylized Table Mountain.
http://www.unep.org/climateneutral/Portals/0/City/Cape%20Town/capetown-modified-logo.jpg

— K. Dontoh 11 May 2010 7:57 pm

Or was that what you were trying to say?

— K. Dontoh 11 May 2010 7:59 pm
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